FRISCO, TEXAS – March 29, 2024 – Rollertown Beerworks, in collaboration with the City of Frisco via public/private partnership, proudly announces today the groundbreaking of its new Frisco based headquarters, brewery, and entertainment destination. This groundbreaking ceremony celebrates the beginning of the construction phase, which is expected to be completed by June 2025.
The venue will feature over 6,350 square feet of conditioned hospitality space including a two level taproom with large porches and multiple bars, a 4,320 square foot outdoor beer garden, a 25,200 square foot great lawn connecting Frisco’s historic grain silos to the taproom’s porches, and a 15,000 square foot production hall featuring three different sized brewhouses.
Jonathan Rogers, CEO of Rollertown Beerworks, shares, “We are absolutely thrilled to be planting our flag in what is consistently recognized as one of the finest cities in the country. To join the family of companies based in Frisco that includes the Dallas Cowboys, the Dallas Stars, the Frisco Roughriders, the PGA of America, and Keurig Dr Pepper among many others is a true honor.”
Located on Main Street in the heart of Downtown Frisco, Rollertown will be equidistant from Toyota Stadium and Frisco’s Historic Downtown. This family and dog-friendly venue is designed to be a cornerstone of Frisco’s Downtown development plans and a beacon of community engagement.
“We’ve been brainstorming for years about how to find the best project for the silo tract to incorporate into our plans to redevelop historic downtown,” said Mayor Jeff Cheney. “We believe Rollertown Beerworks fulfills our vision to bring destination entertainment to the heart of our city. Research shows our residents want live music, brewery experiences, and historic downtown settings – all while being family friendly. Rollertown delivers.”
Rollertown Frisco by the Numbers
1 local landmark (the historic Frisco silos)
2 level taproom
3 distinct brewhouses (30 barrel (BBL), 7 BBL, 1 BBL)
22 Rollertown beers on-tap
6,350 sq ft air-conditioned indoor hospitality space
25,200 sq ft Great Lawn
4,320 sq ft Beer Garden
3,770 sq ft of outdoor patio space
800 sq ft performance stage
About Rollertown Beerworks
Co-founders and local radio hosts Ben Rogers and Jeff “Skin” Wade see Rollertown Beerworks as more than a brewery. It is born from a desire to craft delicious beverages and forge a community that believes in the power of dreams, hard work, and perseverance. Rollertown invites everyone to be part of this journey to create, dare, and enjoy the fruits of our collective labor.
For more information and/or to join the Rollertown community, visit Rollertown Beerworks’ website: www.rollertownbeerworks.com.
