While the retail campaign of Small Business Saturday was created in 2010 to stir up business during the recession of that time, it endures as a reminder of how important small business is to our economy. Now, the Texas Craft Brewers Guild invites you to also make Texas craft beer a part of your holiday plans. Here’s more from the TCBG:
In celebration of Small Business Saturday, dozens of Texas craft breweries and craft-friendly bars and restaurants invite beer enthusiasts to get out, bring family and friends, and explore Texas craft beer on the Saturday after Thanksgiving. To commemorate the occasion, these small businesses will be offering a collectible souvenir glass designed around the them “Explore Texas Craft Beer.” Around $1 of every glass sold will support the Texas Craft Brewers Guild, the non-profit association of brewers committed to advancing the Texas craft beer industry through advocacy and education.
Illustrated by Texas-based artist Alana Louise and printed in partnership with Grandstand, the design on the glass encapsulates the natural beauty of Texas with iconic landscapes–from Big Bend
National Park in the West, to Caddo Lake and the Texas Gulf in the East. An array of Texas plants and animals, including the famous Caprock Canyons bison herd, bluebonnets, and gulf shrimp, are
featured along the way. “I have a personal relationship with Texas craft beer – from designing packaging for breweries to being married to a brewer,” Louise said. “When the Texas Craft Brewers Guild approached me to design their very first Small Business Saturday glass, I was absolutely excited! But then came the challenge – how do you describe Texas craft without making another glass with just some hops on it? I chose to feature the flora and fauna of Texas to celebrate the fact that our beer is just as diverse as the landscape that surrounds us.”
Each participating small business will have a limited supply of commemorative glasses for sale. Be sure to check the social media pages of DFW breweries for hours, quantity, & purchase details. For more information, visit Explore Texas Craft Beer.
